e-Newsletters and Email Marketing Campaigns
To ensure you get the most from your website, whether it is an e-commerce selling site or a CMS site, newsletters are an excellent way to encourage valuable visits back to your site.
Email newsletter campaigns are an excellent way of engaging your customer base. Marketing emails encourage users visit your website and can also be hugely effective at acquiring more valuable customers – ensuring your newsletter marketing content is targeted towards those that actually have an interest in your services and what benefits you can offer.
e-Commerce / Online Shop Newsletters
If you are running a shop online, this is a great way to inform your customer base of current offers, special promotional offers or promotional codes. This will encourage current customers to return to your site and also increase brand loyalty.
CMS Website Newsletters
Even though the majority of newsletters generated worldwide are used for informing users of offers and encouraging them to visit a site to make a purchase, some newsletters are used to engage the user by telling them a story or related news about the company. A combination of both of these techniques will help to generate a good customer relationship. Providing interesting newsletters, that share your knowledge, offer free advice or offer a simple 'hello' email can remind your customer base of your expertise and ensure they return to you when they need your services.
How We Can Help
We are experienced in creating bespoke newsletter templates to be used on a vast selection of email campaign platforms. If you require a newsletter template call us today on 01386 570360 and speak to our design team.